Categories › Business & Finance › Marketing, ads & analytics
116 marketing, RevOps and SaaS calculators with benchmarks, guided reviews, content search, booking.
Remote server: your requests and data go to rahuldsarker.co. Claude Code: claude mcp add --transport http rahul-d-sarker-marketing-revops-tools https://rahuldsarker.co/api/mcp · Claude app: Settings → Connectors → Add custom connector.
The tools this server listed when we connected to it, in its own words.
search_content — Search rahuldsarker.co for articles, long-form guides and client case studies on fractional CMO work, revenue operations, attribution, serveread_content — Get the full text of one rahuldsarker.co article or case study, by its slug or URL (from search_content), so you can quote it accurately. Alcheck_availability — List open times for a free call with Rahul D Sarker (fractional CMO and RevOps consultant), live from his calendar. Each time comes with a lroas_calculator — Calculate ROAS, ACOS, break-even ROAS, and profit from ad revenue, ad spend, and gross margin. See the full version at https://rahuldsarker.ltv_cac_calculator — Calculate customer LTV, CAC, the LTV:CAC ratio, and CAC payback period. See the full version at https://rahuldsarker.co/calculators/cac-ltvad_spend_waste_calculator — Estimate how much monthly ad budget leaks to fraud and tracking/attribution waste. See the full version at https://rahuldsarker.co/calculatocrm_roi_calculator — Weigh a CRM subscription and implementation cost against the win-rate lift it buys. See the full version at https://rahuldsarker.co/calculatmql_calculator — Turn traffic and conversion rates into MQL volume, cost per lead, and cost per MQL. See the full version at https://rahuldsarker.co/calculatarr_multiple_calculator — Apply conservative, market, premium, and custom ARR multiples to see the valuation range they imply. See the full version at https://rahuldsmrr_to_arr_calculator — Annualize MRR into ARR, with an optional 12-month projection from expected net-new monthly revenue. See the full version at https://rahuldsasaas_magic_number_calculator — Measure how efficiently sales and marketing spend turns into new ARR. See the full version at https://rahuldsarker.co/calculators/saas-magiccpl_cpa_calculator — Calculate cost per lead, expected customers, and cost per acquisition from spend, leads, and a lead-to-customer conversion rate. See the fulroas_to_mer_converter — Compare a platform-reported ROAS against your true blended Marketing Efficiency Ratio (MER) to see how much pixels over-claim. See the full ppc_click_volume_predictor — Predict monthly clicks, conversions, and effective CPA from budget, CPC, and conversion rate, and check whether volume clears the ~50 weeklyad_creative_fatigue_forecaster — Forecast how many days until an ad audience hits its fatigue frequency ceiling, and the date to have fresh creative ready. See the full verscpa_to_cac_scalability_matrix — Project how CPA/CAC inflates as you double and triple ad spend, given a per-doubling decay rate. See the full version at https://rahuldsarkeretargeting_pool_size_estimator — Estimate the addressable retargeting pool from monthly visitors, window, and match rate, plus the budget needed to hit a target weekly frequperformance_marketing_margin_protector — Calculate the break-even and maximum CPA that protect a target profit margin, and check current CPA against that ceiling. See the full versiimpression_share_opportunity_matrix — Estimate missed conversions and revenue from operating below 100% impression share on a search campaign. See the full version at https://rahcross_channel_ad_spend_allocator — Suggest a starting Google/Meta/LinkedIn budget split based on total budget and average contract value. See the full version at https://rahullinkedin_ad_cost_threshold_calculator — Calculate implied CAC from LinkedIn CPC, landing conversion, and close rate, and check it against the maximum CAC a contract can fund. See tseasonal_ad_cpm_predictor — Project CPM and reach impact for a given season (back-to-school, Black Friday, Q4, January) from a baseline CPM. See the full version at httmicro_budget_ad_feasibility_checker — Check whether a small daily ad budget can generate the ~50 weekly conversions platforms typically need to exit the learning phase. See the fgoogle_search_impression_share_value_estimator — Estimate missed clicks, conversions, and revenue from operating below 100% search impression share. See the full version at https://rahuldsalookalike_audience_pool_calculator — Estimate the addressable pool from a lookalike percentage and market population, and grade seed audience quality. See the full version at htad_frequency_risk_checker — Calculate average ad frequency from impressions and reach, and flag whether it is healthy, caution, or fatigue territory. See the full versilanding_page_vs_ad_match_quality_auditor — Score message-match continuity between an ad and its landing page across five weighted criteria (headline, keyword, offer, CTA, visuals). Seutm_generator_and_validation_helper — Generate a cleaned, encoded UTM-tagged URL from source, medium, campaign, term, and content, and flag common tagging errors. See the full vepaid_search_intent_tier_grader — Grade a list of search keywords into transactional, commercial, or informational intent tiers, and flag the wasted-intent share. See the fulcreative_testing_duration_forecaster — Forecast how many days an ad creative test needs to reach a sound sample size, from daily spend, expected CPA, variant count, and conversionpost_ios14_blended_attribution_modeler — Compare summed platform-claimed revenue against actual backend revenue to quantify over-reporting and the true blended ROAS. See the full vein_house_vs_fractional_cmo — Compare the loaded annual cost of a full-time CMO hire against a fractional CMO retainer, including the ramp-up cost before a full-time hiregrowth_runway_extension_simulator — See how much cash runway a cut to gross burn buys you, given current cash, burn, and revenue. See the full version at https://rahuldsarker.ctotal_addressable_market_estimator — Build a bottom-up TAM, SAM, and SOM from company counts, reachable share, ACV, and obtainable market share. See the full version at https://brand_vs_performance_budget_allocator — Split a marketing budget between brand and performance spend based on company stage, using the Binet & Field long/short research as a directproduct_market_fit_scoring_grader — Score product-market fit signals (the "very disappointed" test, retention, organic pull, NPS) into a weighted 0-100 PMF score and scale-readcustomer_expansion_revenue_matrix — Compound net monthly expansion revenue (upsell + cross-sell minus contraction) forward 1, 2, and 3 years from current ARR, with no new logosgrowth_strategy_prioritization_tool — Rank growth ideas by ICE score (Impact, Confidence, Ease averaged, each scored 1-10) to decide what to run next. See the full version at httpricing_elasticity_sandbox — Model how a price change affects volume, revenue, and gross profit given a price elasticity of demand. See the full version at https://rahulburn_rate_optimization_forecaster — Simulate month by month, at a given revenue growth rate and gross margin, how many months until gross profit covers fixed burn, and the cashNot tested by KitScout yet. When our harness runs it, pros, cons and the tasks we tried appear here, with the date and evidence.